Global Digital Talents showcase by the Mercedes Benz Fashion Week Russia and the Russian Fashion Council – 4th to 6th September 2020.

The tale of rare design innovation: 'Regenerate' collection features pieces made from water hyacinths and coconut shells.

Arguably the first in Africa. Jacket made from water hyacinths and adorned with buttons from coconut shells. This not only depicts genius design innovation, but commitment to develop more eco-friendly options for circular fashion in Africa.

Redbutton launched the REGENERATE capsule collection at the SPICE Lifestyle Honors on the 5th of December, 2018 in Lagos Nigeria, powered by SPICE TV Africa, Africa’s Fashion and Lifestyle Channel.

Redbutton opened the fashion showcase with innovative pieces from agro waste and up cycled fabric pieces. Evidently, the Founder and Creative Director of the brand, Chioma Ogbudimkpa, is passionate about sustainability and amplifying the eco-fashion concept in Africa.

This showcase has birthed invitations to showcase the iconic collection (and even newer creations) at the 2019 Fashion Weeks in Milan, New York, London and Paris.

As a matter of fact, this work will be featured at the United Nations Sustainability and Innovation Expo in Nairobi, March 2019, where the UN Alliance for Sustainable Fashion will be launched


From the blog

Redbutton showcases at the International Creatives Forum, ART WEEK 2019, Moscow

After a successful outing at the Lagos Fashion Week Runway, Redbutton was invited to share her inspirational message of sustainable fashion to the Russian Community. There’s no better way to make that impression than to make a fashion show while demonstrating how creatives can infuse sustainability into their crafts. The pieces were made from water […]

Our Lagos Fashion Week Outing

Emerging top 5 sustainable fashion designers, on the Farouz Nigeria ‘Green Access Program’, Redbutton was sponsored to showcase at the coveted Lagos Fashion Week 2019 runway. Using Fashion as a tool for change, this mini collection titled ‘Ocean’s Dream’ sought to project the state of our water bodies and what it should look like.  We are […]

Redbutton wins the African Prize at the Global Creative Business Cup in Copenhagen, Denmark

Nature inspires greatness and that was the theme of this year’s Nigerian finalist at Creative Business Cup 2019. Global Entrepreneurship Network (GEN) Nigeria, hosted the finale of Creative Business Cup Nigeria on May 10. Ms. Chioma Ogbudimkpa, the founder of Redbutton was the victor in the highly competitive event and represented Nigeria in Copenhagen. During the global finals, after […]